Current:Home > reviewsOlympic Games use this Taylor Swift 'Reputation' song in prime-time ad -Global Capital Summit
Olympic Games use this Taylor Swift 'Reputation' song in prime-time ad
View
Date:2025-04-18 10:58:18
It's not "Reputation (Taylor's Version)," but Taylor Swift is allowing the Olympics to use a song from her sixth album in an Olympic ad teasing Saturday's prime-time show.
In the trailer, Swift riffs "let the games begin" between athlete sound bites. Super Swifties will recognize the version is from her Eras Tour movie available on Disney+. At the end of the 2-minute clip, gymnast Simone Biles says, "Are you guys ready for it?" and laughs.
Taylor Nation, Swift's in-house marketing and public relations team, posted a 2-minute promo showing sound bites from Olympians and a caption that reads, "You should see the things they’re doing in Paris. Tune into @nbc and @peacock at 8/7c to hear …Ready For It? - Live From Taylor Swift | The Eras Tour on Primetime. #WeAreReadyForIt."
Swift is not at the 2024 Olympic Games in Paris. She is 530 miles east in Munich, Germany, performing two sold-out concerts.
'Reputation (Taylor's Version)' is coming
Swifties have been anticipating Swift's sixth album, longing onto livestreams and wishing the singer would make an announcement at one of her Eras Tour stops like she did with her albums "Speak Now (Taylor's Version)" and "1989 (Taylor's Version)." She teased the album in her Time person of the year interview telling fans the punk-rock era of snakes and newsprint would include "fire" additional songs.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
Only parts of one song from the rerecord have been heard. In August last year, a snippet of "Look What You Made Me Do (Taylor's Version)" played in a trailer for Amazon Prime Video's show "Wilderness."
The Eras Tour star has two rerecords left to release: "Reputation (Taylor's Version)" and "Taylor Swift (Taylor's Version)." No word on when either will be available.
Swift's first Olympic song: 'Change'
A decade and a half ago, Team USA athletes and NBC hand-selected "Change," a "Fearless" track, to be included in highlight reels and commercials. Swift recorded a second version of her music video for the 2008 Summer Games. Red, white and blue lights glowed behind the teen starlet while different Olympic events and athletes were projected onto her guitar amps and walls.
The inspirational track came out during the Summer Games, months before the original "Fearless" album was released on Nov. 11, 2008. Debuting at No. 10 on Billboard's U.S. chart, the single became Swift's first song to break the Top 10.
A month after her second album hit store shelves, Swift told entertainment website The Boot: "I wrote the song 'Change' as an underdog story. It's kind of crazy to think that the Olympics chose this as one of the songs to play during the Olympic Games. That blew my mind because what I actually wrote this song about was being on a small record label. When you're at a record label that had 12 employees, you have to work harder to get on major tours."
Don't miss any Taylor Swift news; sign up for the free, weekly newsletter This Swift Beat.
Follow Taylor Swift reporter Bryan West on Instagram, TikTok and X as @BryanWestTV.
veryGood! (354)
Related
- EU countries double down on a halt to Syrian asylum claims but will not yet send people back
- Yes, former NFL Network journalist Jim Trotter is still heroically fighting the league
- Grammys 2024: Why Trevor Noah Wants Revenge on NFL Fans Who Are Mad at Taylor Swift
- Jacob Elordi Under Police Investigation After Alleged Assault Incident With Radio Producer
- Whoopi Goldberg is delightfully vile as Miss Hannigan in ‘Annie’ stage return
- Céline Dion's Rare Outing With Son René-Charles at 2024 Grammys Put the Power of Love on Display
- Boy, 13, fatally shot man on Denver bus after his leg blocked aisle, police say
- 'Extremely dangerous situation' as flooding, mudslides swamp California: Live updates
- Retirement planning: 3 crucial moves everyone should make before 2025
- Police raided George Pelecanos' home. 15 years later, he's ready to write about it
Ranking
- Bill Belichick's salary at North Carolina: School releases football coach's contract details
- 2024 Pro Bowl Games winners, losers: NFC dominates skills challenges, Manning bro fatigue
- Stock market today: Asian stocks mostly fall as Chinese shares skid despite moves to help markets
- Report: Ohio State offensive coordinator Bill O'Brien likely to become Boston College coach
- Sarah J. Maas books explained: How to read 'ACOTAR,' 'Throne of Glass' in order.
- National Security Adviser Jake Sullivan says U.S. will press relentlessly for Hamas to release hostages
- Danger in the water: Fatal attacks, bites from sharks rose in 2023. Surfers bitten the most.
- Michigan mayor calls for increased security in response to Wall Street Journal op-ed
Recommendation
Chuck Scarborough signs off: Hoda Kotb, Al Roker tribute legendary New York anchor
King Charles III diagnosed with cancer following hospitalization for prostate procedure
Could a nearby 'super Earth' have conditions to support life? Astronomers hope to find out
Allegiant Stadium will host Super Bowl 58. What to know about the Las Vegas venue
Buckingham Palace staff under investigation for 'bar brawl'
Nikki Haley makes surprise appearance at Saturday Night Live town hall
Phoebe Bridgers and Bo Burnham Enjoy Date Night as a Couple at the 2024 Grammys
Try to Catch Your Breath After Seeing Kelly Clarkson's Sweet 2024 Grammys Date Night With Son Remy